Tuesday, October 9, 2012
Let s face it: Mark Zuckerberg has pretty much taken over the world and transformed it into a much s
Let s face it: Mark Zuckerberg has pretty much taken over the world and transformed it into a much smaller one through his social media site. Suddenly, larger-than-life celebrities seem not so untouchable anymore, and it s forced large corporations to listen to the little people. On Facebook, everyone has a say. And if you re starting a business, you d better disney cruise military discount have a stake.
1. Advertising: disney cruise military discount It might seem obvious, but advertising is a great way to get noticed. Creating an ad on Facebook takes only a few minutes by following step-by-step instructions. An eye-catching image is paramount to attracting Facebook users to click on the ad. Have the link lead to the Facebook page or to a webpage with more information about the business.
2. Barricade: When a new potential fan visits your Facebook page, put up a blocker that forces the user to like the page before gaining access or any information. There are a lot of apps that can accomplish this, including Woobox. This custom tab can be created to explain what the person will gain if they like the page. An example: Click Like to enter our free giveaway for airline tickets.
3. Contest: Speaking of giveaways, everyone loves anything that s free. Think about what your company disney cruise military discount can offer. For instance, a restaurant can hold a contest for a free appetizer. Sometimes, a piece of intellectual information can be given away; for example, a bed and breakfast can present the top ten must-have vacation items.
4. Update, Update, Update: Ever hear the saying Out of sight, out of mind? Unfortunately, a lot of businesses don t update their page enough. Obviously, businesses have plenty of other things to do, and social networking isn t at the top of that list. However, this isn t a set-it-and-forget-it phenomenon. A live person should be posting at least one update disney cruise military discount a day. Beware: Not every update disney cruise military discount should be about the business. disney cruise military discount It will sound too much like an advertisement, and no one wants to read that every time he or she logs onto the site. On the other hand, posting too many updates will cram your company down the audience disney cruise military discount s throat and they will respond by unliking your page.
5. Content: Behind every good Facebook page (and business) is great content. A business s Facebook site can t be a fluff page. The audience will know and will respond accordingly. disney cruise military discount When a customer posts negative feedback on your wall, which can happen, don t shirk away. Engage the customer publicly, and fix the issue in the fastest, most cost-effective manner. This proves disney cruise military discount to other fans that you are listening.
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