Tuesday, October 9, 2012

The best thing is, Victoria s Secret is not only promoting their products, but also is increasing tr




There are a lot of attractive ogg airport car rentals giveaways offered by AMC from time to time on the pinboard to excite ogg airport car rentals movie lovers. Prizes such as signed posters, ogg airport car rentals free tickets, t-shirts and even a signed director s chair are irresistible to the fans.
The most recent is a very special giveaway contest: The Dark Knight Rises  custom Xbox 360 for  The Dark Knight Rises . The interesting part is the user doesn t even have to follow AMC on Pinterest or pin/repin an image to participate in the contest.
The airline company BMI (acquired by International Airline Group recently), kicked off BMI Pinterest lottery , a game of chance, on March 6, 2012. Rather than just posting the destination pictures, BMI converted its pinboards into a fun competition.
Participants repin six images ogg airport car rentals and at the end of the week, a winning number is drawn, with one random user winning the competition. ogg airport car rentals Notice how BMI has incorporated the details of participation and relevant information in the pin description.
This highly creative campaign, which ran for 7 weeks, resulted in 500k+ social media impressions in the first week alone, and generated lots of positive social media sentiment. More than 3000 entries were received for the contest in the first two weeks alone.
HuHot is the fastest-growing ogg airport car rentals Mongolian ogg airport car rentals grill concept in the United States. HuHot launched a Pin It to Win It contest during the month of June, 2012. The participants had to create a HuHot recipe and pin it on one of their own pinboards in order to enter the contest.
The contest had no complex set of rules and could be executed with ease. The contest helped ogg airport car rentals HuHot gain new followers, collect a variety of recipe and food styling ideas, and generate ogg airport car rentals brand awareness.
ogg airport car rentals Peugeot is a brand that has grabbed this opportunity with both hands. Their brand has created a very clever Pinterest challenge, Peugeot Puzzle Contest, to increase followers, boost engagement and direct traffic to both their website and Facebook fan page.
To submit their entry, participants have to share the pinboard by adding Peugeot as a contributor. For this, participants need to follow Peugeot or one of its pinboards—which means more followers ogg airport car rentals for Peugeot.
Also, Peugeot has not stopped at repins ogg airport car rentals and sharing only, but is also driving engagement. Peugeot moderators engage the users, encouraging them to participate in the contest. Moderators also promptly respond to questions/comments about the game or any issues faced by participants. This improves a brand s reputation and overall image.
Bloggers were asked to create a blog post and Pinterest board detailing their Spring into the Dream ideas to their readers/followers. The contest went on to engage the readers of these blogs as well, allowing ogg airport car rentals blog readers to participate in the contest and win a prize as well.
To enter the contest, participants ogg airport car rentals had to repin at least two items from the Homes pinboard ogg airport car rentals and pin at least two items from the Homes website or blog. This resulted in increased traffic to the Homes blog and website through pins and repins.
Threadless is a community-based t-shirt company. During February 2012, Threadless came up with a Valentine s-themed Threadless Loves Pinning challenge on Pinterest. The contest went from February 6 through February 12, 2012. The best board was selected and the winner was announced on Valentine s Day.
Users had to create a pinboard, pinning 10 images depicting gift ideas for their special loved one. Threadless created a landing page on their blog describing the contest. The objective ogg airport car rentals was to engage the audience and receive likes/repins.
World-famous brand of women s wear Victoria s Secret is making great use of Pinterest contests. After successfully running their Dreaming of a PINK Summer Pinterest contest and receiving thousands of entries, Victoria ogg airport car rentals s Secret launched another alluring Pinterest challenge: My Victoria s Secret Summer, from July 6, 2012 to August 20, 2012.
To participate in the contest, users have to go to the contest details page at Victoria s Secret Facebook page . Participants then pin at least three images from the Victoria s Secret fan page or website and create a pinboard.
The six best pinboards are selected, and the one that receives most votes wins the grand prize. Victoria s Secret has also created a detailed set of terms and conditions for the contest , which is a great thing in order to protect the company ogg airport car rentals in case of any disputes.
The best thing is, Victoria s Secret is not only promoting their products, but also is increasing traffic to their Facebook fan page and website through the contest. This is an excellent strategy to maximize the returns on your contest, while also making the contest more interesting for participants.
Home fashion trendsetters, called Style Spotters (recruited by High Point Market), ogg airport car rentals pin attractive images of their favorite looks and trending products. Users vote for the images through likes and repins, and the pinboard with the most votes wins.
Emailvision came up with a unique Pinterest campaign targeting email marketers. The Pin Your Inbox contest, which ended on May 31,2012, was designed to promote Emailvision and give recognition ogg airport car rentals to email marketers.
Some prominent features of this contest were: It was created for a select audience (email marketers) in mind; it gave away a prize that attracted the targeted audience; and it has very short and simple participation guidelines.
So now you know about different types of Pinterest contests and how companies are utilizing them.A great next step would be to create ogg airport car rentals your own innovative contests ogg airport car rentals and experiment with them on Pinterest .
Prafull Sharma ogg airport car rentals is the Co-Founder of HireRabbit.com. He shares tips about making more out of social recruiting on HireRabbit blog. Do connect with him on twitter @hirerabbit. Other posts by Prafull Sharma

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