Strategic st louis hotel new orleans decision of different, often resulting in either direction. When Marriott, Starwood, the high-end hotel is stepping on the mainland Chinese city expansion layout, intercontinental, and higher international hotel operators, has this year launched the localization of brand. China has its own high-end hotel brand also unwillings to lag behind, the beginning of this year uses capital dominant position, even to foreign development chain. In war there is no prize for the, second. As the United States famous general Omar Bradley said, if five years ago, international hotel groups have settled in China just riprap for words, so today, st louis hotel new orleans in that they filled with the smoke of the battlefield, st louis hotel new orleans begin to fight hand to hand with.And st louis hotel new orleans 10 years ago, or 5 years ago it is different, those used in negotiations with the owners st louis hotel new orleans of the strong performance of service providers usually the hotel operator st louis hotel new orleans selection and property owners, now because of the fierce competition, and lost its advantage at the negotiating table. The role conversion, marking China s high-end hotel competition will enter a white-hot stage. It is hidden behind a series of problems such as there s no telling, the battle for talent, for the property selection standards low, high-end hotel occupancy rate.China s increased demand For the past 5 years, China s luxury travel has been a rising trend, China two events: the Olympic Games andThe World Expo, continue to promote high-end hotel industry development. Shanghai The Peninsula Hotel general manager Joseph W.Y. Chong told reporters.In fact, even after entering theThe World ExpoUnder the condition of foreign capital, China Beach Hotel pace did not diminish. Marriott, Starwood, old hotels group still in China show an aggressive attitude.Owns Regis, Sheraton, Wenstin and other brands of Starwood, by the end of 2012, its number of hotels in China will double, reaching 100, China will eventually surpass the United States to become the largest overseas market. Marriott International plans to 4 years to open 130 new hotels outside of North America, half of which will be located st louis hotel new orleans in China, India and the United Arab emirates. 2012 planning in China maintained a rapid expansion of the situation. In my opinion, this year to open 23 new hotels, mainly concentrated in the two or three line of the city. Starwood Hotels Resorts International Group CEO Chen Shengfu st louis hotel new orleans (Frits van Paasschen) said mr..Even later, also seize every minute and second. MGM hotel group following in Sanya as its first store in China, ready to continue in each large center st louis hotel new orleans city outlets. It has confirmed the project was 5, respectively, in Beijing, Tianjin, Chongqing, Hangzhou, chengdu. The fastest Diaoyutai MGM in 2013 May officially opened in Beijing. In addition to being negotiated project nearly ten, including a project in Shanghai. We pay great attention to in the whole of China s overall development. MGM Hotel Group sales and marketing executive vice president Fan Dawei said.Even no operates in mainland China with a branch of the Orient Express Hotels, ready to be eager for a fight. We are currently looking for hotel business opportunities, including Shanghai and other places in china. In the end we will be operating in China in 2012 how many hotel, now is an unknown. We are in discussions, digital, and place are confidential, st louis hotel new orleans we in China s First House Hotel in where, we are not sure. From look for opportunities, negotiation, agreement, to reach a long-term contract. This results in the US are often not expected. Oriental Express Group President Filip Boyen said.Foreign high-end hotels, a dominance st louis hotel new orleans on the warIn the past 15 years, the rapid growth of high-end hotel investment. From 1999 to 2007 each year, Chinese hotel industry investment up from 7846000000 yuan to 92507000000 yuan, with an average annual growth rate of 36%. 2000 to 2008 five years, Stars Hotel investment growth as high as 361%. Predict 2015, countrywide st louis hotel new orleans five Stars Hotel number will exceed st louis hotel new orleans 1000.Embodiment of Chinese elementsBehind the rapid growth, means that the inter-bank competition. In order to maximize China local market share, the Le Grand Large Hotel group also is each are enrolled exceptionally. Some through possession of the one and only local geographical position to gain favor some increase, China Wind design, even some direct introduction of localized brand.The Peninsula Hotel business culture, geographical location is always ranked in the first, opened in 2009 in Shanghai Shanghai The Peninsula Hotel is located in the landmark section of the Bund, overlooking the Huangpu River, will be able to view the income. The Peninsula Beijing Hotel is located in downtownWangfujing(600859,SharesCommercial st louis hotel new orleans zone), walk a few steps can reach the renowned Beijing shopping and food. Hotels on the high-end definition for so many years has not changed, the customer is willing to seek unique experience, unique and true service, authentic local tourism experience. Most of the time, guests except on itself the product quality, time is also very important st louis hotel new orleans luxury factors. The Peninsula Hong Kong general manager Chen Najia explained.While Starwood is hoping st louis hotel new orleans to keep the brand experience consistency, by adding more Chinese elements designed to cater to this market. We in China opened a hotel often using local patterns, like traditional art similar to lotus pattern, mainly taking into account the people long flight, they don t think in another country to see their country their familiar pattern, at the same time China Hotel in our lobby is more big. So this is an art and a science. st louis hotel new orleans We don t want all the hotels are made as a feature is not, but we also don t want to each of the hotel are very different, this is no way to achieve this kind of consistency, this is a balanced relationship. Then, in the balance to achieve consistent when the hotel also has its soul. Starwood (Frits van Paasschen) that Chen Shengfu.Intercontinental Hotel Group in the first quarter of this year launched two new brand: Hua Yi Hotel and resort , this is the first in the world for the Chinese consumers tailored high-end hotel brand. French Accor Group is the original brand beautiful home further upgraded to China Wind brand grand mercure st louis hotel new orleans . In fact, enter 2012, international hotel groups have the same giant and intercontinental China plans to international hotel group and a few.However, implementation st louis hotel new orleans of China services, specializes in the creation of the local brand, did not get all the foreign hotel agreed. Orient Express hotels It clear that won t do it. We are aiming at those mature international leisure travelers, to create authentic local experience, we will not for those visitors to Italy to provide Chinese dishes. These are active in the high-end market of international customers, whether from China or North America, South America or Europe, have very similar requirements, quality of service, the experience of authentic local local customs and practices. He said.The localization servicesTo achieve high standards of luxury at the same time also meet high standards of local experience, it seems the battle-hardened brand chain group, is not difficult. They attempt through service standardization, individuation, and quality, to let the hotel is no longer a resident, but a destination.The average house price in Hongkong is the highest hotel The Peninsula Hong Kong, launched the Peninsula School and fashion st louis hotel new orleans life school , put the pastry, personal stylist, Feng Shui in classroom, trying to provide a customer with the peninsula st louis hotel new orleans hotel culture in intimate contact with the process. In addition, they were equipped st louis hotel new orleans with their own private helicopter, thereby allowing the high-end customers to travel by helicopter to the golf course, only need ten minutes. Peninsula service culture, is that we provide is always better than you think to much. We see the weight value. Joseph W.Y. Chong said. Our business focus on local culture, rather than a unified standard, this is our own business model. st louis hotel new orleans For example, we in Portofino a hotel called the Splendido, included in our brand called Splendido before. More than 20 years, it is called Splendido. We also provide Liguria cuisine, Liguria is a part of Italy, st louis hotel new orleans very unique. We won t do change, does not provide st louis hotel new orleans the Japanese cuisine, Chinese cuisine or other , Orient Express senior for the future in China market hard, also appears to be confident.
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